Our loyal fan base will have noticed many changes around The Hive for the new season, particularly with the re-launch of "Legends Bar".
The original concept for the West Stand bar was to have a theme that reflected a different name every few years e.g. Grazioli’s, Fry’s, Edgar’s, Akinde’s etc. so that we could regularly create a fresh look and experience for our supporters. However, having consulted some current and former players they did not want their individual name associated with a bar or alcohol and we felt it was important to respect their position. They were, however, happy to be recognised for their individual contributions to the Club throughout the years in a collective spirit at Legends Bar.
Having listened to comments from our supporters and other site users, the club felt that the whole area needed a rethink and decided on a full rebranding and more general theme along with other improvements to the facility to include air conditioning, lighting, seating, decoration, new graphics and badging. Rest assured that Grazioli will still feature as part of this new look we are working on and we hope you enjoy the new space and feel we have created for you!
The Hive London will continue to evolve over the next few years with our fans experience always at the forefront of our thinking!